Danielle Marie Owens

Senior Publicist, Media Strategies & Integrated Consulting

As Senior Publicist of Media Strategies & Integrated Consulting, Danielle brings nearly two decades of experience shaping high-impact entertainment and brand narratives across sports, music, and pop culture. Prior to joining RMG PR, she served as Senior Director of Entertainment Marketing & Music at NASCAR, where she led groundbreaking influencer, music, and talent partnerships that expanded the brand’s cultural footprint. Known for strategic vision and trusted talent and media relationships, Danielle has also held senior roles at Coyne PR and Guttman Associates, driving media engagement and integrated campaigns for some of the world’s most recognizable brands and personalities.

Danielle’s experience across talent, live events, film & television, music, award campaigns, lifestyle, consumer products, sports, and content creators/influencers makes her a versatile player across many of the RMG verticals.